"We recognize that actions speak more than words, and we're urging ourselves to draw on different voices inside and outside the organization and to create more diverse characters and content," Morhaime said in an eloquent critique from one of his fans who goes by the name of Starcunning. "We are also studying the development of our stories along with WoW cataclysm Gold other methods to make sure that our values are reflected in every aspect. Our belief has always been that positive, long-lasting improvement is the result of examining of discussion and further repetition, and this is true to both story and to gameplay. There's no reason to believe that inclusion should be at the cost of a fantastic gaming experience."

"This will be a continuous process for us. It's possible that we'll make mistakes at some point in the future However, we'll continue to listen to, learn, and improve" Mike Morhaime

Morhaime continues, "There have been times where we've been portrayed or accused of not being interested in gaining feedback or making adjustments. I'd like to emphasize that this is not in line with the fundamental philosophies and values upon which Blizzard was built and continues to be run. We will never stop listening to you, and will be striving to create games that are appealing to as many players as we can."

He made his point clear Blizzard is always willing to hear feedback from customers and open to discussions that will help the company to improve. He acknowledged that there could be some bumpy times in the coming months. "This is an ongoing process for us and we'll make mistakes later on," he said. "But we'll continue to learn, listen and grow. We're very interested in your opinions and what you get from our games and we're dedicated to expressing the values we hold dear in our speech and actions."

Blizzard was recently in hot water regarding issues with diversity when Heroes of the Storm developer Dustin Browder, in response to a query about the manner in which some game titles "sex the" women in their characters claimed, "We're not running for president." Browder apologized for the error, and stated that "This is a serious matter and I do not want WoW cataclysm Gold for sale anyone to believe that I, or anyone at Blizzard is insensitive to the way we depict their characters."