Developing a data-driven approach to software marketing begins with understanding customer behavior. Gathering insights from in-app analytics and web traffic tools refines targeting for higher ROI. Integrating platforms like Google Analytics with your CRM reveals which channels convert best. These insights guide budget allocation toward the most profitable touchpoints in your funnel....

Streaming services have reshaped the entertainment landscape, driving fierce competition for viewer attention. VPN video ad networks have emerged as a powerful tool for marketers seeking to reach audiences across borders without sacrificing privacy or performance. These networks leverage encrypted connections to deliver targeted video ads in real time, enhancing engagement and boosting ROI...