Understanding the diverse consumer preferences within the  India Cosmetics Market  is critical for brands aiming to capture market share. Indian consumers today blend modern habits with cultural beauty rituals, resulting in complex buying patterns shaped by age, income, geography, and evolving social trends. Skincare commands a dominant share with products like sunscreens,...

Understanding the diverse consumer preferences within the India Cosmetics Market is critical for brands aiming to capture market share. Indian consumers today blend modern habits with cultural beauty rituals, resulting in complex buying patterns shaped by age, income, geography, and evolving social trends. Skincare commands a dominant share with products like sunscreens,...